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Programs & Tools Tools are only useful if they help make better decisions, clearer content, or fewer “wait, where did that lead go?” moments. http://www.kateedgerton.com/home daily 1.0 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/d4c9e574-5ddc-4be1-9d5c-d20f2fd24d0a/kate+headshot+2026.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/d4c9e574-5ddc-4be1-9d5c-d20f2fd24d0a/kate+headshot+2026.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.kateedgerton.com/experience daily 0.75 2026-07-10 http://www.kateedgerton.com/portfolio daily 0.75 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1783715836533-7XQ3V7DCNYZWMXUGMRD8/unsplash-image-67l-QujB14w.jpg https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/cf252c5a-57d6-4abc-9e13-114f0924f9b2/Untitled+design.png https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1783716529935-5VM3KMX4VII78PVGH58M/unsplash-image-mcSDtbWXUZU.jpg https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1783716150964-0WMZCZ4C7XVXHKDRLXTV/unsplash-image-L8tWZT4CcVQ.jpg https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743190988859-9CFI4UUV0FZ4EVHI7HFN/unsplash-image-Oalh2MojUuk.jpg Portfolio - B2B Marketing Strategy Building a scalable enterprise strategy from the ground up https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/cf252c5a-57d6-4abc-9e13-114f0924f9b2/Untitled+design.png Portfolio - Website Revamp Driving growth through strategic redesign https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743185706026-NZMSGVQ07BV65H205VG1/unsplash-image-L8tWZT4CcVQ.jpg Portfolio - Customer Retention Driving user re-engagement with automated email campaigns http://www.kateedgerton.com/b2b-marketing daily 0.75 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743186823044-7ZFC69QVU1ZK0H8434TS/unsplash-image-mcSDtbWXUZU.jpg B2B Marketing Strategy - Enhancing Enterprise Sales & Retention Building a scalable B2B marketing strategy from the ground up https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743186823044-7ZFC69QVU1ZK0H8434TS/unsplash-image-mcSDtbWXUZU.jpg B2B Marketing Strategy - Enterprise Marketing Strategy Building a scalable demand engine from scratch http://www.kateedgerton.com/website-strategy daily 0.75 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/cf252c5a-57d6-4abc-9e13-114f0924f9b2/Untitled+design.png Website & Content Strategy - Website Revamp Driving Growth through Strategic Redesign https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/cf252c5a-57d6-4abc-9e13-114f0924f9b2/Untitled+design.png Website & Content Strategy - Website & Content Strategy Turning a complex SaaS site into a growth channel http://www.kateedgerton.com/engagement daily 0.75 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743189979219-1Y65QZU8SZNHTSG72HGV/unsplash-image-L8tWZT4CcVQ.jpg Lifecycle Marketing - customer Retention Driving User Re-Engagement with Automated Email Campaigns https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1743189979219-1Y65QZU8SZNHTSG72HGV/unsplash-image-L8tWZT4CcVQ.jpg Lifecycle Marketing - Lifecycle Marketing Re-engaging dormant users through automated campaigns http://www.kateedgerton.com/llm-strategy daily 0.75 2026-07-10 https://images.squarespace-cdn.com/content/v1/54fc67d5e4b0da385be1ff3d/1783717272041-D5TVPYE9ZZWI07VUYWFL/unsplash-image-67l-QujB14w.jpg LLM Strategy - AI Search / LLM Visibility Content Strategy Helping AI tools better understand and surface complex SaaS messaging